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WHAT’S INSIDE
  • 44+ minutes of HD Video
  • Subtitled versions available upon request
  • SCORM or AICC Compliant
TAUGHT BY
Eric Schwartzman
Eric Schwartzman
CEO, Comply Socially
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Eric Schwartzman specializes in digital strategy, social media audits, social media policy development, social media compliance, social media marketing, search engine optimization and web development. Schwartzman founded iPRSoftware and is the author of the best selling social media marketing book “Social Marketing to the Business Customer,” the first book on business-to-business applications of social media.
Social Media Policy Development Training

Includes a Corporate Social Media Policy Template to Get You Started

Most employers worldwide have social media policy.  Social media policies and social media guidelines have become an essential in the modern workplace. But most do not withstand NLRB scrutiny.

  • Deliver an irrefutable business case for instituting a stand alone social media policy
  • Best practices for developing and getting approval for corporate social media policies
  • Drafting lawful, NLRB compliant social media policies based on the latest rulings
  • Attract and retain top-notch talent and execute sustainable employee advocacy programs
  • Includes our exclusive, customizable Social Media Policy Template to get you started

Federal Law Protects Workers Rights to Discuss Wages, Hours & Working Conditions on Social Media
Learn how to draft a fair, responsible social networking policy that encourages personnel to share the organization’s news and information online.  Provide employees with clear-cut, easy-to-follow social media guidelines to help them distinguish between what they can and can’t share on social networks.

Curriculum:
Intro
1
2:21
Overview
2
1:10
Agenda
3
1:58
Business Case for Social Media Policy
4
3:59
Scalability & Discoverability
5
2:47
Updating Existing Policies
Policy Development
6
1:59
Building a Stakeholder Coalition
7
2:18
Risks and Opportunities
8
1:29
Circulating Drafts for Review
Drafting
9
0:58
Ambiguity
10
1:56
Clarity
11
0:48
Anatomy of a Social Media Policy
12
1:25
Policy Statement
13
1:16
Policy Objectives
14
1:01
Guiding Principles
15
2:11
Disclosure & Transparency
16
1:25
Contractors & Agencies
17
1:52
Disclaimers
18
1:24
Compensation & Incentives
19
1:52
Respectfulness & Diplomacy
20
0:52
Trade Secrets
21
0:56
Security
22
1:59
During Emergencies
23
1:29
Legal Matters
Case Studies
24
7:57
US Dept. of Defense
Other Issues
25
1:16
Policing Policy
26
0:54
Instituting Values
27
1:06
Multiple Policies
28
1:19
Training
Supplemental Resources
29
1:57
Follow Up Resources
Total Runtime: 44:52
 One Year Access. No Limits!
 iPhone, iPad and Android Accessibility
 Certificate of Completion
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